Brand experience,
main battlefield of future brand marketing

Excellent customer experience is the core element of enterprise to be different and to increase conversion rate.
Experience thinking help optimize the experience from the whole process, so as to improve the customer experience,
enhance customer loyalty, and achieve business growth.

Achieve business growth
through experience innovation.

Well integrates design, technology and strategy to create digital, service and brand experience that people like.

More than just imagination, We make the world better


Well, a leading experience innovation
design consulting in China

In 2008, we began to implement the ”customer-centric” thinking
and have successively cooperated with many of the world’s top 500 and unicorn companies,
such as BYD, Skyworth, ZTE, BAIC, Hongqi, Midea, Haier, Hisense, Oppo, vivo, Nubia and etc.
We help customers to optimize the global experience from all touch points,
and help consumers to build Consolidated meaningful connections with these brands.